financial writer
A book for freelance writers.

Freelance writing is not an easy business. Finding clients is difficult and not every freelancer wants to spend time on speculative magazine querying or responding to countless job ads. Once you’ve chosen your freelance writing specialty there are some easy ways you can learn to network and create a name as the go-to person within your specialty. When you do this, more clients find you and hire you without you having to find and query them. Of course, networking with potential clients and getting them to contact you about your services is one thing–learning how to secure the gigs they have is a whole different ball game, and one that you will fail without learning how to do right.
“The e-book is attractive and well organized and at the end she shares some great tools with readers, such as information you can use to create a client questionnaire and a proposal template. All and all this resource is a good one for those looking to expand their client base or for the new writer that is trying to navigate the “how to” of finding clients.”–Catherine L. Tully, The Freelance-Zone (you can read her full review here. She was given a free copy of the book to review.)
My 36-page instructional e-book, You’ve Found Your Specialty–Now What? Tips and Tricks to Finding and Scoring Clients and Making a Living Writing What You Know is a $7.95 goldmine filled with all the tips and tricks you need to learn in order to make yourself attractive to prospective clients, find them when you need to, get them to come to you, and secure their gigs on your calendar. Inside this book you will find all the networking and marketing secrets I use to find clients and help clients find me. You’ll also get an entire section devoted to teaching you how to score the client once you’ve found them. Lastly, the resource section of the book helps you assess whether or not your business is in a good place right now, helps you list out the steps needed to fix it and gives you a guide for creating a client questionnaire and proposal.
“For someone who is working to increase my business as a freelance print and web writer, I know I’m going to be using this e-book as a resource for months, maybe even years, to come. Which will make it well worth the $7.95 price tag. (Yes, that’s seven dollars and ninety-five cents. Less than a lunch out.) Whether you are a beginning or experienced freelance writer, if you’re looking to pursue writing in a specialty and want to increase your client base, go get your copy of You’ve Found Your Specialty - Now What? at Freelance Writerville now. You won’t be sorry to have this resource handy.“–Ami Spencer, Write Out Loud. She was given a free copy of the book to review.) (You can read her full review here.)
I. Introduction
II. Finding the client
III. Scoring the client
IV. Resources
I wrote this book because I want to help you get the same low-stress, fulfilling career I have-–-or at least something close to it. While your ultimate success depends on you and you alone, this book certainly gives you a comprehensive map to help you on your way, and it’s only $7.95.
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“All of Yolander’s no-nonsense, spot-on advice is succinctly packaged in this guide that is a must-have for any freelancer starting out. Now at 4 a.m. I can refer to the book to get a question answered that maybe wasn’t relevant to me a month ago. She covers all the bases and even has some checklists and templates towards the end of the book. Best $7.95 you’ll spend on your new business.”–Sarah Snyder, Green and Health Writer
“Love it, love it, love it! This is really essential reading for every freelancer. Great book!!“–Melissa Taylor, Freelance Education and Parenting Writer (Melissa was given a free copy to review.)
- I am a 2-15, series 7 and 66 licensed financial writer.
- I have been in the financial industry for 10 years as an underwriter, agent, trader, supervisor and marketing director.
- I have in-depth experience with options, stocks, bonds, mutual funds, CDs, life insurance and annuities and have been a featured speaker at insurance conventions, broker/ dealer conferences and seminars.
- A seasoned financial writer, I have been writing in-house for businesses since 1998. I have written about a number of subjects including business, motivation, event planning, current events, and travel.
- In addition to my print and web content work I have also written local television commercials and the script for a cable television instructional video.